Online distribution strategies: A mix of globalization and diversification in the fashion market

  1. Izquierdo-Yusta, A.
  2. Labajo, V.
  3. Jiménez-Zarco, A.I.
  4. Martínez-Ruiz, M.P.
Liburua:
Mobile Commerce: Concepts, Methodologies, Tools, and Applications

ISBN: 9781522525998

Argitalpen urtea: 2017

Alea: 1

Orrialdeak: 340-361

Mota: Liburuko kapitulua

DOI: 10.4018/978-1-5225-2599-8.CH018 GOOGLE SCHOLAR