Effects of brand-related and market signals on franchisees’ entrepreneurial decisions: a multi-country panel data analysis

  1. Calderón-Monge, E.
  2. Huerta-Zavala, P.
  3. Ayup-González, J.
Journal:
International Entrepreneurship and Management Journal

ISSN: 1555-1938,  1554-7191

Year of publication: 2019

Volume: 15

Issue: 2

Pages: 573-588

Type: Article

DOI: 10.1007/S11365-018-0495-6 GOOGLE SCHOLAR
Data source: Scopus