What kind of video gamer are you?

  1. Jimenez, N.
  2. San-Martin, S.
  3. Camarero, C.
  4. San Jose Cabezudo, R.
Journal:
Journal of Consumer Marketing

ISSN: 0736-3761

Year of publication: 2019

Volume: 36

Issue: 1

Pages: 218-227

Type: Article

DOI: 10.1108/JCM-06-2017-2249 GOOGLE SCHOLAR lock_openUVADOC editor