Product and channel-related risk and involvement in online contexts
- Gutiérrez, S.S.M.
- Izquierdo, C.C.
- Cabezudo, R.S.J.
Journal:
Electronic Commerce Research and Applications
ISSN: 1567-4223
Year of publication: 2010
Volume: 9
Issue: 3
Pages: 263-273
Type: Article