Humor multimodal en Twitter
- 1 (Universidad de Burgos. Departamento de Filología)
ISSN: 1139-4218
Year of publication: 2020
Volume: 1
Pages: 207-219
Type: Article
More publications in: Language Design: Journal of Theoretical and Experimental Linguistics
Abstract
Verbal humor as a communicative resource has found a new form of expression in social networks, using strategies conditioned by these media. We will focus on the social network Twitter, in which humor is present every day so that its users take advantage, on the one hand, of its possibilities, submitting, in turn, to the formal restrictions it imposes. The use of graphic stimuli plays a fundamental role in this network at the moment of presenting the scripts that come into opposition, in which a verbal complement is very often required to resolve the incongruity that arises and thus achieve the desired comic effect. Based on the General Theory of Verbal Humor (Attardo and Raskin, 1991), tweets from 15 network users recognized for their use of humor for different purposes are analyzed, selected by the Liopardo website in its list of ""The 200 best tweeters of humor from Spain"". In it, accounts created from false identities (Mancera, 2014) and accounts with real identities of people who adopt humor as the main resource of expression are mixed. The final sample exclusively includes tweets in which the graphic and the verbal are combined, offering texts of a different nature regarding the logical mechanism used to resolve the incongruity that they pose. The analysis carried out reveals that the role of the graphic stimulus varies in terms of its shape: photo, GIF or video. Likewise, the preference of linguistic forms is verified, within the sixth resource of knowledge defined in the GTVH, which become exclusive of this context when it comes to the expression of humor.
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