Editorial: Toward Consumer 4.0 Insights and Opportunities Under the Marketing 4.0 Scenario

  1. Martínez-Ruiz, M.P.
  2. Gómez-Suárez, M.
  3. Jiménez-Zarco, A.I.
  4. Izquierdo-Yusta, A.
Zeitschrift:
Frontiers in Psychology

ISSN: 1664-1078

Datum der Publikation: 2020

Ausgabe: 11

Art: Verlag

DOI: 10.3389/FPSYG.2020.611114 GOOGLE SCHOLAR lock_openOpen Access editor
Datenquelle: Scopus