FAC. DE CC. ECONOMICAS Y EMPRESARIALES
Facultad/Centro de investigación
Universitat de València
Valencia, EspañaPublicaciones en colaboración con investigadores/as de Universitat de València (34)
2024
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Analysing user-generated content in sports events through the lens of the Spain brand
Journal of Marketing Analytics
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Is Cause-Related Marketing all the Same for Different Cultures?
Journal of International Consumer Marketing, Vol. 36, Núm. 2, pp. 166-179
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The role of digitalization in business and management: a systematic literature review
Review of Managerial Science, Vol. 18, Núm. 2, pp. 449-491
2023
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A bibliometric analysis of virtual influencers in the Web of Science
Journal of Marketing Analytics
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Digitalisation and digital transformation in the social economy: the cases of Anecoop and Consum
British Food Journal, Vol. 125, Núm. 10, pp. 3489-3505
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Implementation of the SDGs by social economy enterprises in the agrifood sector
British Food Journal, Vol. 125, Núm. 11, pp. 3853-3870
2022
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A beam search algorithm for minimizing crane times in premarshalling problems
European Journal of Operational Research, Vol. 302, Núm. 3, pp. 1063-1078
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A commentary on the “new” institutional actors in sustainability reporting standard-setting: a European perspective
Sustainability Accounting, Management and Policy Journal, Vol. 13, Núm. 6, pp. 1284-1309
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Intellectual engagements of accounting academics: The ‘forecasted losses' intervention
Critical Perspectives on Accounting, Vol. 86
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Qualitative social media content analysis as teaching-learning method in higher education
Interactive Learning Environments
2021
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Attitudinal and viral effects of a high emotional cause-related marketing ad. An integrative international approach
Omni-Channel communication: Delivering unified communications across all branded touch-points: Conference proceedings
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Segmenting the audience of a cause-related marketing viral campaign
International Journal of Information Management, Vol. 59
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Solving the generalized multi-port container stowage planning problem by a matheuristic algorithm
Computers and Operations Research, Vol. 133
2020
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Developing successful cause-related marketing campaigns through social-networks the moderating role of users’ age
Total Quality Management and Business Excellence, Vol. 31, Núm. 3-4, pp. 373-388
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Minimizing crane times in pre-marshalling problems
Transportation Research Part E: Logistics and Transportation Review, Vol. 137
2019
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A branch and bound approach for large pre-marshalling problems
European Journal of Operational Research, Vol. 278, Núm. 1, pp. 211-225
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Integer programming models for the pre-marshalling problem
European Journal of Operational Research, Vol. 274, Núm. 1, pp. 142-154
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Notoriedad y credibilidad de marca como antecedentes a su apego
Obra digital: revista de comunicación, Núm. 16, pp. 63-76
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Solution strategies for a multiport container ship stowage problem
Mathematical Problems in Engineering, Vol. 2019
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When a new technological product launching fails: A multi-method approach of facial recognition and E-WOM sentiment analysis
Physiology and Behavior, Vol. 200, pp. 130-138